A digital strategy is pivotal for a successful digital transformation, defining specific goals that largely depend on the company's digital maturity. Digital Localization examines this maturity level, incorporating market developments and trends into the analysis to inspire new approaches for the business model. The resulting digital strategy includes not only new digital services but also an implementation plan for existing operations. Critical elements are customer focus, changes in culture and leadership, and the adoption of new methods and tools to implement digitalization as a profound cultural change beyond mere technical transition. The digital strategy should be closely linked to the corporate strategy and developed independently or integrated into the corporate strategy depending on the situation. Through three key steps, digitally relevant business areas are analyzed and evaluated for their digital "future readiness" from both an individual and holistic business model perspective.